Digital launch campaign
Lafayette Saltiel Drapiers has been stockpiling high quality antique fabrics for over 50 years in the heart of Paris. Today they want to give them a second life by launching a line of jackets produced on demand by 100 hands: the prestigious Indian tailoring workshop.
We assisted them in the design, production and post-production of their digital launch campaign through the definition of their new platform "vintage fabrics for modern wardrobe".
Our services .
- Art Direction
Modernisation of the image of a draper